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Product Marketing Director (San Francisco)

We Are Looking For

Join the team revolutionizing the out-of-home (OOH) advertising industry.

Billups is an out-of-home ad-tech company with the largest managed service team in the US, pioneering the leading marketplace for advertisers and suppliers to reach their audience using all types of OOH media, from digital to experiential.

We’re looking for someone to join our team as Product Marketing Director, leading client education and adoption for our platform, data science and all other forms of OOH technology.

Do you have a strong understanding of advertising technology, demand platforms and audience modeling, with an ability to communicate complex topics? Then this is the role for you.

As Product Marketing Director, you’ll lead product adoption for existing brands and agencies, while supporting business development as product expert. You’ll play a critical role in our OOH platform becoming the largest platform in the US.

Having a cross functional role in strategy, you’ll lead product content development, including research, competitor analysis, marketing materials and case studies.

This position is directly responsible for revenue growth for through product adoption, usage rate, retention rate, by performing the following responsibilities:

Responsibilities

Client Services

  • Demonstrates outstanding in-person, oral and written communication skills
  • Support client presentations and activations for commercial teams
  • Oversee product content development and effectiveness, company-wide
  • Develop strategic approaches with clear execution for client needs
  • Lead beta testing & implementation with clients and internally.

Product Services

  • Establish market positioning for products
  • Develop product integrations, leading new partnerships
  • Provide analytics & optimizations for product performance
  • Seek innovation and integration with all formats of OOH including but not limited to traditional, non traditional, experiential, digital and events
  • Seek out new opportunities to apply to client needs, as well as future client needs
  • Share new ideas and opinions on industry news and trends.

Qualifications

  • 4-5+ years experience in ad-tech or media strategy
  • Bachelor’s degree in advertising, marketing or related media field
  • Experience with out-of-home advertising or digital DSPs
  • Agency, brand and/or vendor experience preferred
  • Knowledge of media strategy across all forms of media and industry
  • Excellent communication skills, including written and verbal, relationship skills; proficient use and understanding of English language
  • Understanding of media terminology and can apply it to media math
  • Develops presentation presence and negotiating skills
  • Independent and self-motivated, yet also team-oriented
  • Must be organized with the ability to multitask and excel in a fast moving culture

Billups believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope, but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

For more information about this job, please apply now.