Brand study

Unveil the real-world impact of OOH. Brand study offers a comprehensive overview of key brand metrics to optimize OOH strategies effectively.

billups analytics

Advanced brand analytics

Gain insight into a brand's performance by evaluating NPS, Awareness, Perception, Consideration, and audience demographics for future campaigns.

Success tracking

Measure the success of your OOH campaigns and harness the power of data-driven decision making to optimize your media selection strategy.

Blend brand insights with intuitive visualizations

Elevate your Out-of-Home advertising campaigns through continuous improvement, basing decision-making on maximum impact, effectiveness, and return on investment.

Step 1

Define key objectives

billups brand studies are tailored to measure client-specific objectives. We undertake an in-depth review of the key objectives to identify the metrics that matter.

Step 2

Design tailored survey

Leveraging partnerships with prominent survey providers, we collaboratively design surveys exploring user sentiments, brand awareness, and competitive positioning.

Step 3

Conduct analysis

Post-survey, we conduct a thorough analysis to extract actionable insights for our clients, offering a comprehensive view of campaign performance and audience perception.

Custom studies

Looking for a customized OOH solution?

Not all campaigns fit into standard study KPIs—that’s where custom studies come in.

What can a custom study do for you?

  • In-depth audience insights
  • Measurement for unconventional OOH formats
  • Data-driven strategies using billups’ proprietary tech