Simply put, attribution is the process of identifying who was exposed to out-of-home advertising and what actions they took offline or online as a result of the exposure to that out-of-home media.
Measuring & optimizing out-of-home media based on exposure, in-store traffic, online visitation and/or sales.
Create Customer Journeys
for 300 million Unique Users
Measure In-Store &
Through running sophisticated pre and post campaign surveys we can determine audiences opinions of brands and how they might have changed as a result of the out-of-home.
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