How Brands Boost Messaging in Neighborhoods with Poster Ads
Typically smaller in size than billboards, posters are woven into the fabric of local neighborhoods, providing an unmatched opportunity to align your brand message to a specific audience or demographic. Positioned on surface streets and secondary roadways, posters allow brands to extend their awareness relevantly on the local level, in a cost-effective manner. According to Nielsen, 71% of 25-34-year-olds have noticed a poster in the past month, with 47% able to recall a specific ad.* Get your messaging and creative right and the community will hear you. Posters come in both static and digital formats.
